SalesForce Marketing Cloud

RFM Analysis for customer data during COVID-19

10 Jul RFM Analysis for More Effective Messaging During COVID-19

Posted at 13:07h in Client Service, Grocery, SalesForce, SalesForce Marketing Cloud by Dan Dawes 0 Comments

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An RFM analysis of transactional data provides a comprehensive view of customer behavior, but when COVID-19 disrupts the norm, how do you adjust it?...

08 Jul Migration to SalesForce Marketing Cloud (SFMC): Plan & Process Key To Migrating Four Grocers At One Time

Posted at 13:01h in Client Service, Grocery, SalesForce, SalesForce Marketing Cloud by Jen Aldinger 0 Comments

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Migration to SalesForce Marketing Cloud (SFMC) for just one business can be daunting. But four? At one time? That was the request and here's how we successfully did it....

Make Every Message Matter with Response Labs - A Digital CRM Marketing Agency

30 Jun [Newsletter] Into The Unknown: Planning For The Months Ahead

Posted at 07:37h in Casual Dining, Client Service, Company News, CRM Strategy, Email, Email Newsletter, Grocery, Loyalty, Marketing, Millennials, QSR and Fast Casual, SalesForce, SalesForce Marketing Cloud by Andy Locke 0 Comments

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Our newsletter from June 2020 highlights planning for the unknown & the value of marketers to lead the way. Plus, 4 keys to restaurant marketing & CCPA....