Sydney will manage the account relationships that stem from our increased suite of omnichannel offerings for clients through digital media.
Leigh Jacobs Tapped To Lead Response Labs Media Division
Leigh Jacobs will lead the digital and programmatic advertising media division as Media Director—a key move that increases our ability to deliver incredible results for our clients.
[WATCH] Expert Panel Discusses Zero Party Data and Personalization
Zero party data, personalization, privacy & digital marketing—watch industry experts discuss these topics in panel moderated by Response Labs as part of Baltimore Innovation Week 2021.
Welcome Our New Account Director, Amanda!
Please welcome our newest Account Director, Amanda Coffin, to the Response Labs team. In her role, she will lead the strategic direction of Client CRM and loyalty marketing programs, provide insight and analysis on existing campaigns, and lead strategic planning for Clients. With 8+ years of agency experience and 15+ years of marketing experience, she […]
HMR Selects Response Labs To Grow CRM Marketing Programs
We are excited to announce that Response Labs is now working with HMR Weight Management Services (HMR). We are driving deeper activation of the Salesforce Marketing Cloud platform to drive program engagement, as well as new initiatives to activate HMR’s marketing programs. Our primary focus is the email channel and using data intelligence and segmentation […]
Response Labs Promotes Jen Aldinger To Partner
Response Labs is excited to announce Jen Aldinger’s promotion to Partner. In her role as Director of Client Service, Jen’s perspective and vision for her clients embodies that of Response Labs as we aim to Make Every Message Matter in everything we do. Her leadership and passion inspires those around her to deliver their best […]
Welcome Our Newest Team Member, Lauren!
Please welcome our newest Account Supervisor, Lauren Yoffe, to the Response Labs team. In her role, she will manage client relationships, help drive and execute ideas and initiatives, and oversee daily tasks for clients. She was previously the Marketing Automation Specialist at Alliance Franchise Brands. In that role, she oversaw the email marketing program, databases, […]
