For decades, we’ve been living with an ever-increasing pace of productivity. It’s happening in both our personal and business worlds. There’s a constant struggle to do everything faster, more efficiently, and with consistent results. We want to reduce wait time, maximize output, and save costs — all while satisfying our craving for innovation and progress. […]
Alex Kagwima Adds Spark to Client Services Team
“Alex has the perfect combination of experience, skill and spark,” remarked Jen Aldinger, Partner and Director of Client Service at Response Labs. “Our clients expect us to be a smart, trusted partner. With Alex on board, our team is better equipped to trailblaze on our clients’ behalf.” With stints at Under Armour, Money Map Press, […]
Response Labs’ Pets
To celebrate National Pet Day, we want to introduce you to our furry co-workers! Response Labs team members are dedicated animal lovers. In total, we have eleven dogs and four cats among us at Team RL! These canine and feline friends love belly rubs, walks in the park, mid-day treats, and Zoom-bombing at the most […]
CRM in a Cookieless World: Paid Media Solutions
Someone took all the cookies! Well, sort of. In 2020, Google announced that it will block third-party cookies from Chrome by 2023. What’s the impact to marketers and advertisers? For starters, some of the most effective digital advertising targeting methods won’t survive limitations across third-party cookies, or at the very least, will be greatly impacted. […]
Bruce Norby Adds Depth to Response Labs’ Client Service Team
The newest addition to Response Labs is Bruce Norby, joining as Account Director on our Client Services team. Bruce’s experience in loyalty marketing spans two decades across numerous industries—travel and hospitality, financial services, health care, pharmaceutical, agriculture, tech services, and more. “Adding Bruce’s exceptional background to our team is fantastic,” remarked Jen Aldinger, Partner and Director […]
Response Labs’ Media Team Grows With Addition of Elizabeth Woods
With over nine years of marketing strategy, sales and media experience, Elizabeth “Liz” Woods joins Response Labs as Media Supervisor. “Her plethora of knowledge and competencies, along with her positive attitude, makes Liz an exceptional fit for our growing agency,” shared Media Director, Leigh Jacobs. “I’m thrilled to have Liz on our newly-established Media team!” Through […]
Response Labs adds “Jersey Girls” Deana Fitzgerald and Toni Weaver
Continuing to grow, Response Labs’ Client Service team welcomes a pair of dynamic new account members, Deana Fitzgerald and Toni Weaver. “Adding these two is a huge gain,” said Jen Aldinger, Partner and Director of Client Service at Response Labs. “They both bring omni-channel experience for major retail brands, as well as processes and personality to […]
Response Labs Brings On Creative Director, Jason Miller
Response Labs Brings On Creative Director, Jason Miller. In this role, Jason will be responsible for launching our creative division, advancing the agency’s capabilities, and helping grow the business.
Stephen Cases Joins Response Labs
The stalwart addition of Stephen Cases, Senior Solutions Architect, bolsters Response Labs production team. Stephen adds a wealth of knowledge in coding, Marketing Cloud, and software development that will aid in developing Marketing Cloud solutions for our clients. “This is another huge addition for Response Labs,” said Brian Langston, Co-Founder and CTO. “Stephen’s expertise and […]
Amy Gosen Brings New Zen to Response Labs Team
Response Labs has seen rapid growth recently. We quickly recognized a need for a highly talented person to help run the office with agility, flexibility and intelligence. Enter Amy Gosen, Office Manager.