Welcome the Newest Member of Our Team, Isabel! Isabel Hodes joins us as our newest Associate Account Director on our Client Service team. She brings us 13 years of marketing and agency experience in both technical and human-centered marketing efforts. Get to Know Isabel 🗣️ Team, Brand, and Strategy Advocate 🐾 Lover of Animals 👑 […]
The Power (and ROI) of Telling Customers Thank You
Our latest controlled marketing experiment reveals the results of a recent holiday campaign for one of our restaurant clients. We decided to test the impact of a thank-you email to customers on dining behavior. Our test showed that this simple gesture led to a whopping 24.73% increase in net sales within just 24 hours for […]
Growing Our Data and Strategy Team
Welcome the Newest Member of Our Team, Kyle! Welcome our newest teammate, Kyle! He joins Response Labs as a Data Analyst. With 10+ years of experience as a business analyst and a strong skill set in data visualization, Kyle will help make our client’s data even more actionable and user-friendly. Kyle will join our growing […]
Response Labs Expands its Client Service Team
Welcome the Newest Member of Our Team, Kristian! Welcome our newest teammate, Kristian! He joins Response Labs as Group Account Director. Kristian leads the Client Services team at Response Labs. A musician, and documentary filmmaker in past lives, he has 15+ years of agency experience specializing in the strategy and execution of integrated campaigns for […]
Unleashing the Power of Predictive Analytics in CRM and Loyalty Marketing
In the ever-evolving landscape of digital marketing, staying ahead of the curve is not just an advantage – it’s a necessity. As a digital marketing agency, we constantly seek innovative strategies to elevate our clients’ campaigns. In this pursuit, the integration of predictive analytics in Customer Relationship Management (CRM) and loyalty marketing has emerged as […]
Navigating the Maze of Consumer Data Privacy in Marketing
As digital marketers, we know the landscape is always shifting. But 2024 promises to be a significant milestone in the world of consumer data privacy. Here are the top five things everyone in marketing needs to keep top of mind as we enter 2024. 1. The Cookie Crumbles…Completely Google recently took a major next step […]
How Voice Technology Will Revolutionize CRM in 2024
In the ever-evolving landscape of digital marketing, staying ahead of the curve is not just a strategy – it’s a necessity. As technology redefines how businesses engage with their customers, the integration of voice technology within Customer Relationship Management (CRM) systems emerges as a game-changer. At Response Labs, we recognize the transformative power of voice […]
Revolutionizing Customer Engagement: The Power of AI-Driven Marketing Automation
In the fast-paced realm of digital marketing, staying ahead requires not only innovation but also strategic integration of advanced technologies. As a leading digital marketing agency, we understand the importance of streamlining processes and maximizing efficiency in customer relationship management (CRM) and loyalty marketing. Enter AI-driven automation – a game-changing force that has the potential […]
Unleashing the Power of Hyper-Personalization in CRM and Loyalty Marketing
In the ever-evolving landscape of digital marketing, staying ahead of the curve is essential for success. One of the key strategies that has gained significant traction in recent years is hyper-personalization in Customer Relationship Management (CRM) and loyalty marketing. As a leading digital marketing agency, we recognize the transformative impact that hyper-personalization can have on […]
Navigating Tomorrow: Our Six Predicted Trends in CRM Marketing for 2024
In the fast-paced world of digital marketing, staying ahead of the curve is not just a strategy but a necessity. As we approach 2024, the landscape of CRM (Customer Relationship Management) marketing is set to evolve once again. In this blog, we, as a forward-thinking digital marketing agency, will delve into the predictions for trends […]