The Response Labs team is adjusting to the “new normal” a little more each day. Our team has used this time at home to develop new life skills, but none as impressive as one Client supporting the manufacturing of PPEs. Read about that and more in this month’s newsletter.
Understanding the California Consumer Privacy Act (CCPA)
Jeffrey Rudolf discusses the California Consumer Privacy Act (CCPA) as a guest writer for the Baltimore Chapter of the American Marketing Association.
Mitigating the Spam Risk in COVID-19 Emails
COVID-19 emails with a 60% open rate for a reputable east coast grocer were landing in Gmail’s Spam folder. We identified the issue & here’s how we fixed it.
Four Takeaways from Litmus Live 2019
Response Labs recently had the honor of attending this year’s Litmus Live. Email Developer, Tim Hart, took away these 4 email insights.
Communicating the Value of Artificial Intelligence (AI) to Your Clients
Learn a few of the ways Response Labs uses Artificial Intelligence to excel their marketing campaigns.
Getting the Most Out of Your Order Confirmation Emails
Make the most out of one of the most opened emails in marketing with these tips and tricks.
Voice and Email – An Odd Couple: Email’s Place With Voice Assistants
What is email’s place with voice assistants? Plus, tips on coding marketing emails to optimize their use with the latest technology.
