Response Labs Wins Best Email Marketing Campaign
The AMA Baltimore MX Award was awarded to our team last night for our email campaign work with Outback Steakhouse®.
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Consumer Experience During COVID-19 for Restaurant Takeout and Delivery
Consumer experience during COVID-19 for restaurant takeout and delivery shows signs of promise, insight and surprise based on our May 2020 survey.
Restaurant Marketing During COVID-19: The 4 Keys to Success
Restaurant marketing during COVID-19 is a daunting challenge. Our survey of consumers unveiled 4-keys to success for QSR & FSR marketers.
How We Managed COVID-19 Emails For Grocery Stores
Learn how our team quickly adjusted our processes to meet our grocer client’s demands as demand for their services suddenly skyrocketed.
[Newsletter] Email In The Time of COVID-19, QSR/FSR Customer Survey, New Skills
The Response Labs team is adjusting to the “new normal” a little more each day. Our team has used this time at home to develop new life skills, but none as impressive as one Client supporting the manufacturing of PPEs. Read about that and more in this month’s newsletter.
Understanding the California Consumer Privacy Act (CCPA)
Jeffrey Rudolf discusses the California Consumer Privacy Act (CCPA) as a guest writer for the Baltimore Chapter of the American Marketing Association.
Mitigating the Spam Risk in COVID-19 Emails
COVID-19 emails with a 60% open rate for a reputable east coast grocer were landing in Gmail’s Spam folder. We identified the issue & here’s how we fixed it.
Four Takeaways from Litmus Live 2019
Response Labs recently had the honor of attending this year’s Litmus Live. Email Developer, Tim Hart, took away these 4 email insights.
Communicating the Value of Artificial Intelligence (AI) to Your Clients
Learn a few of the ways Response Labs uses Artificial Intelligence to excel their marketing campaigns.